Archive - The Godfrey Blog

AI: A Vibe Check

AI isn't about producing faster, cheaper, and more of the same.

Dec 3 •

November 2024

It's Ethical and Normal to Play Politics

It's every executive's job to make perception match reality. Engineering needs to stop being the exception.

Nov 4 •

October 2024

Dear CTO: it's not 2015 anymore

With AI and big tech layoffs, engineering organizations have been put under a microscope like never before. Engineering leaders need to adapt to this…

Oct 8 •

August 2024

There's no such thing as 'developer ROI'

Engineering productivity is real, but trying to quantify it in dollar terms is a losing, disastrous battle.

Aug 20 •

July 2024

Productive teams don't measure productivity.

It's become normal for engineering teams to get stuck in a vicious cycle of waste and bureaucracy. Here's how we got here, and how to break free.

Jul 30 •

June 2024

How every discussion about 'developer productivity' ends in hell.

What's being asked, what's actually asked, and what's being answered are completely different things.

Jun 3 •

May 2024

Software Engineering ≠ New Features

Modern software engineering is not about producing new features. If you don't understand this, you're setting up your engineering org to fail.

May 28 •

The Myth of the Anti-social Engineer

Engineers have long been typecast as poor communicators. This myth allows bad engineers to thrive, and stops us all from developing our own tech…

May 28 •

Your Dev Team isn't Agile

By definition, engineering can't be Agile on its own. It's a conscious, active choice that involves every part of the business asking hard questions.

May 28 •

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts